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6 Ways TV Can Prolong Its Lifespan and Stay Relevant in the Digital World

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Every year, the industry predicts the demise of TV. When the scales finally tipped last year and digital spend overtook its TV equivalent, the death knells rang. But having first heard the ringing at least a decade ago, I've stopped paying so much attention. TV is alive and thriving. The reason the "death of television"...

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