Watch Two Heartbreaking Perspectives of Cyberbullying by Flipping Your Phone
Being a teenager is tough. For any victim of bullying, social media adds fuel to the fire. Wunderman Buenos Aires created a cyberbullying campaign for the Argentina-based telecommunications company,...
View ArticleJoanna Coles Is Leaving Hearst Magazines
Joanna Coles, the chief content officer of Hearst Magazines, is stepping down, The New York Post reported today. Hearst did not return multiple requests for comment. Coles is expected to leave the...
View ArticleBurberry Gave a Famed Designer 4 Weeks to Redesign Its Logo, and Here’s What...
Burberry unveiled two new aspects of its brand identity this week: One was a quite lovely tessellated monogram created from the initials of founder Thomas Burberry. The other was a new wordmark for the...
View ArticleCondé Nast Seeks Buyers for 3 Titles That Can ‘Realize Their Full Potential’
Cond? Nast CEO Bob Sauerberg confirmed Thursday to staffers in a email that after a review to determine which titles were "vital" to growth, the publisher of Vogue and The New Yorker would sell off...
View ArticleFX’s The Americans Wins 3 TCA Awards For Its Final Season
The Americans capped off its gripping final season by winning three Television Critics Association (TCA) Awards on Saturday night. At the ceremony in Los Angeles, FX's critically acclaimed drama, which...
View ArticleABC’s New This Is Us-Like Drama Is Actually Inspired by The Big Chill
It usually takes two years after a broadcast series becomes a big hit for similar-themed shows to begin popping up on rival networks. And right on schedule, one of ABC's new fall dramas, A Million...
View ArticleBob Iger’s 5 Biggest Revelations About Disney’s Upcoming Streaming Service
Several new direct-to-consumer offerings are in the works from major media companies, including one from Discovery, but none seems able to as big a threat to Netflix as the OTT service that Disney is...
View ArticleHere’s Why It Makes Sense for Condé Nast to Sell Brides, W and Golf Digest
After Cond? Nast reportedly lost more than $100 million last year, it's no surprise the publisher is doubling down on its core brands and dropping three more specialized, niche publications, media...
View Article‘Dad, Do We Have a Gun?’ PSA Shows the Hardest Questions Often Come Too Late
An alarming new public safety campaign is highlighting the need for better gun safety measures in countless homes around the country. The 2-minute ad opens innocently enough, if with ominous...
View ArticleVideo: How MTV Changed Advertising Forever
When MTV launched in the 1980s, it was perfectly poised to revolutionize the music industry. However, its impact would extend far beyond just that. MTV offered brands unprecedented access to a...
View ArticleMultiplayer AR Games Have Come to Facebook Messenger Video Chat
Why just video chat in Facebook Messenger, when you can video chat on Facebook Messenger while playing augmented reality games with up to six people? Messenger product manager Nora Micheva announced in...
View ArticleMars Consolidates $1.4 Billion Global Media Business With WPP’s GroupM
CPG conglomerate Mars has concluded a large-scale review launched earlier this year by consolidating all of its media planning and buying duties with WPP's GroupM network, multiple sources close to the...
View ArticleDoorDash Rolls Out Subscription Service for Food Deliveries
On-demand delivery service DoorDash is bringing a subscription service for restaurant deliveries to California, Texas and the Midwest. Called DashPass customers, for $9.99 a month, will receive free...
View ArticleA Love Story, Told as Texts From the Driver’s Seat, Veers Toward Its...
The story of love has been masterfully chronicled on the screens of computers and mobile devices with Google's brilliant "Parisian Love" a watershed moment on how a future between couples can be built....
View ArticlePeriscope Wins Pemco Insurance and Picks Up Work for Intuit QuickBooks and...
Minnesota-based Periscope, one of the country's largest independent agencies, announced the account wins of both Pemco Insurance and Intuit QuickBooks. Adweek learned from people familiar with the...
View ArticleMagic Leap Is Finally Ready to Release Its Long-Awaited Augmented Reality...
Magic Leap--the well-funded, well-hyped and yet mysterious augmented reality company--is finally ready to release its first AR headset. Today, the company announced it's begun shipping the Magic Leap...
View ArticleWalmart Is Reportedly Creating an Everlane Rival Brand Targeting Gen Z
Walmart's ecommerce strategy appears to be shifting from acquiring brands that appeal to millennials to creating an in-house brand targeting Gen Z. According to a Business of Fashion report, Walmart is...
View ArticleWant Better Results From Your Social and Search Teams? Make Them Work Together
Take a look at your company's digital marketing team. You likely have people dedicated to paid search and people dedicated to paid social. While both can assist with upper-funnel approaches such as...
View ArticleWhy Deal or No Deal Will Be ‘Better’ on CNBC Than NBC
Game show revivals have become summer staples on several broadcast networks, and now an unlikely outlet--CNBC--will be jumping on the bandwagon when it begins airing new episodes of Deal or No Deal in...
View ArticleTribune Kills Its Merger With Sinclair, Sues the Broadcast Giant for Breach...
Tribune Media has officially terminated its $3.9 billion agreement with Sinclair Broadcast Group, the company announced this morning. This comes after roughly 15 months of Sinclair revising its local...
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