Arnold Schwarzenegger's Best Commercials Ever! [Video]
You may know him as the seven-time Mr. Olympia winner from when you were a gawky half-pint. Or the Hollywood action hero you wanted to be. Or you could've been one of the more than 38 million U.S....
View ArticleThis Agency Gets 90% of Its Business Through Referrals
SpecsWho (from left) Izzy the dog, employee relations; Michael Dub, partner; Sandy Rubinstein, CEO; Benjamin Hordell, partnerWhat AgencyWhere Edgewater, N.J. Indie shop DXagency happily reports that 90...
View ArticleRob Lowe Is Ugly, Creepy and Hilarious as a Cable Customer in DirecTV Ads
DirecTV has gotten lots of actors to poke some fun at themselves over the years—notably Charlie Sheen in the Platoon spot. Now, it's Rob Lowe's turn to look hilariously foolish. A pair of new ads from...
View ArticleAT&T Has to Pay $105 Million for Overcharging Customers
Federal Communications Commission chairman Tom Wheeler held a press conference alongside colleagues from the Federal Trade Commission and the states attorneys general today to publicly reprimand...
View ArticleAd of the Day: DirecTV Enlists Painfully Awkward Rob Lowe, Its Most Pitiful...
Rob Lowe keeps sinking in DirecTV's campaign. Having already been introduced to Creepy Rob Lowe and Less Attractive Rob Lowe, now we get to meet Painfully Awkward Rob Lowe. Like his fellow lesser Rob...
View Article20 Years Before It Was Cool to Cast Gay Couples, Ikea Made This Pioneering Ad
The mini-wave of brands casting gay couples in TV ads this year continues to rise, with the likes of Honey Maid,Cheerios and DirecTV all diving in. More power to them. But Ikea was the first marketer...
View ArticleAre DirecTV Customers Going to Lose AMC in the Middle of The Walking Dead?
Ah, November: The Christmas decorations are going up, flights home are getting expensive, and networks are going to war with cable providers. It's always an uphill battle with satellite and...
View ArticleDirecTV's 'Awkward Rob Lowe' Spot Draws Protests From Shy Bladder Sufferers
Not everyone thinks Rob Lowe's "painfully awkward" commercial for DirecTV is funny. The Associated Press reported today that members of the International Paruresis Association—which represents people...
View ArticleScrawny Arms Rob Lowe Is DirecTV's Freakiest Rob Lowe Yet
While shy-bladder sufferers debate the offensiveness of Painfully Awkward Rob Lowe, DirecTV is plowing ahead with all sorts of other less-than-ideal Rob Lowes—you know, the ones with cable and not...
View ArticleRob Lowe Talks About the Awesome Randomness of His DirecTV Characters [Video]
Grey has gotten a lot of buzz out of its DirecTV campaign featuring oddball versions of Rob Lowe as a cable subscriber. After shooting the first five ads last year, the agency's global chief creative...
View ArticleSI's Swimsuit Models Look a Bit Less Lovely If They Have Cable Instead of...
To date, Rob Lowe has been the only celebrity to suffer physical indignities in Grey's DirecTV campaign making fun of cable customers. But now he can add three famous supermodels to the mix—Hannah...
View Article24 Hours in Advertising: Wednesday, Feb. 11, 2015
Here's everything you need to know about the last 24 hours in advertising, in case you blinked.Buzzing on Adweek:Facebook gets a creative new ad format Cinemagraphs, still images with a subtle moving...
View ArticleDirecTV Ditches Rob Lowe for Hannah Davis and a Horse in Shamelessly Silly...
DirecTV doesn't want you to have to look at ugly cable wires and boxes. So, it's putting Hannah Davis on your screen instead (and saying goodbye to Rob Lowe). Sports Illustrated's 2015 Swimsuit Issue...
View ArticleFormer DISH Executive Takes the Reins at The Weather Channel
The Weather Company is shaking up its management ranks and bringing in former DISH Network executive Dave Shull to operate a "newly formed, fully integrated division" called The Weather Channel...
View ArticleAd of the Day: Eli Manning and Tony Romo Do Their Best Rob Lowe for DirecTV
DirecTV killed its long-running Rob Lowe campaign in April after more than six months of spots in which the actor introduced pathetic versions of himself—the kind of guy who has cable instead of...
View Article'Petite Randy Moss' Is Cable's Latest Victim in DirecTV's New Height-Mocking Ad
Grey New York plays the height card in a new ad touting DirecTV's NFL Sunday Ticket. The commercial stars Randy Moss, a future NFL Hall of Famer mulling a comeback. In the spot, tall Randy has...
View Article2 Horrible Cable Companies Merge in DirecTV's Sequel to a Campaign From Years...
Grey New York goes back to the future for DirecTV, revisiting a concept the satellite broadcaster introduced seven years ago in commercials from Deutsch. Those original spots, directed by Christopher...
View ArticleAT&T Tests Cross-Screen Advertising With AdWorks
AT&T is ready to roll out its first advertising product since it closed its acquisition of DirecTV three months ago. AT&T AdWorks, the telecom giant's advertising sales wing (which now...
View ArticleGlobal Agency of the Year: Grey's Work Sparked Cultural Conversations Worldwide
Grey celebrated its performance at the Cannes Lions in June with leather, whips and chains. The WPP Group agency hosted an S&M-themed "Fifty Shades" bash on the roof of the JW Marriott, high above...
View ArticleHow Can Discovery Make More Money? Its New COO Has Some Ideas
SpecsCurrent gig Chief commercial officer, Discovery CommunicationsPrevious gig Evp and chief revenue and marketing officer, DirecTVAge 54Adweek: You've been on the job for two months. What are your...
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